Samurai Sam’s Teriyaki Grill : P.O.P. Collateral

Chinese food at a Japanese restaurant? That’s exactly what Samurai Sam’s had in mind when it came time to develop new menu items for their upcoming Fall promotion. Adding their own unique flair to three well-known Chinese dishes, Samurai Sam’s decided to add a little Chinese influence to their standard Japanese offerings. Charged with the creation of the promotion’s name, menu descriptions and fortunes for 150 “Not-so-fortunate” cookies, Word Farm successfully created the buzz Samurai Sam’s was looking for.